Exciting New Partnership: CitroenAir and WUOMA

A strategic step forward

We are thrilled to announce a new and inspiring step forward in our mission to elevate sanitary spaces across Europe: CitroenAir B.V. and WUOMA have started a strategic cooperation!

Designing spaces that leave an impression

At CitroenAir, we have always believed that well-designed sanitary facilities are more than just functional — they elevate the user experience, reflect the identity of a space, and contribute to long-term satisfaction for our customers. With over 60 years of experience in delivering high-quality sanitary solutions, accessories, and consultancy services to businesses and public sectors across Europe, our commitment has always centered on quality, collaboration and innovation.

Why WUOMA?

WUOMA stands out as a brand that reimagines everyday bathroom and hygiene products through the lens of exceptional design, sustainability, and craftsmanship.

The very name “Wuoma” carries a story: it comes from the Sámi word describing a long, gentle river valley between mountains. This imagery reflects the essence of the brand — calm, natural, and timeless. The breathtaking nature of Finland and the simplicity of traditional Scandinavian design form the foundation of WUOMA’s product philosophy. From these inspirations, WUOMA was born.

Their work transforms sanitary products into design elements. By replacing conventional plastic and metal with responsibly sourced materials and warm Nordic aesthetics, WUOMA creates items that feel both functional and emotionally connected to nature.

Partnership built on shared values

This cooperation is much more than adding a new brand to our portfolio. It represents a true alignment of vision:

• Design meets functionality – WUOMA’s refined, nature-inspired products complement CitroenAir’s focus on high-performance sanitary solutions.
• Sustainability forward – Both companies are committed to offering eco-conscious alternatives without compromising on design or durability.
• Long-term collaboration – This partnership lays the groundwork for continued innovation and shared success in elevating sanitary spaces across Europe

What this means for you

Our customers can now benefit from:

• A curated selection of WUOMA’s beautifully crafted sanitary products available through CitroenAir
• Expert guidance on integrating design-led solutions into public, commercial or corporate washrooms
• Access to products that bring harmony, sustainability, and Scandinavian elegance into hygiene environments

We truly believe that every detail matters — and with this cooperation, we’re bringing even more thoughtful, refined, and sustainable choices to the spaces you design, manage, and maintain.